Cookies Policy

Cookies Policy

Last updated: November 21, 2025

Introduction

This Cookies Policy (“Policy”) is established by ERAMARK A.Ş. (Company”, “we”, “us” or “our) to inform the users of the processing we carry out in relation to your personal data or the personal data you provide us with through the use of cookies.

We use cookies on our website https://mercavoy.com/ (“Website”), web/mobile application app (collectively the “Platform”) for the following purposes:

to recognize your device and save the actions you have previously made;

to register you as a unique user;

to analyze the users’ usage of the Platform to improve our services;

to prevent fraud;

to ensure the functionality of the Platform;

for marketing purposes as provided for in the description of the cookies;

for other purposes described in this Policy.

Cookies Overview

Cookies are small text files that are stored on your browser or device by websites, apps, online media, and advertisements that are used to remember your preferences, browser, or device settings which are relevant during and across Platform use and visits. The information does not always may identify you, but it can give you a more personalized web experience.

Cookies by provider

There are two types of cookies divided in accordance with the category of provider, namely:

First-party cookies: cookies that are placed on the Platform by the host of the domain the user is visiting which We have put in.

Third-party cookies: cookies that are placed on the Platform by domains other than the one the user is visiting. As a variety of features necessary to ensure the personalized and convenient experience of the user may not be delivered by the Company itself, the third-party cookies are used.

We use both the first-party and third-party cookies.

Cookies by the period of expiry

The cookies also vary depending on the period of retention, namely:

Session cookies: these are the temporary cookies, which are deleted when a user closes their browser.

Persistent cookies: these cookies stay in one of your browser’s subfolders until you delete them manually or your browser deletes them based on the duration period contained within the persistent cookie’s file.

We use both the session and persistent cookies.

Your choices

You have the right to choose whether to accept the particular cookies or not. However, cookies are an important part of how our website works. Please be aware that if you choose to block or delete the particular cookies, some features of our website may not function well or may become unavailable.

Most web browsers are by default set to accept cookies. However, you can still choose to set your browser to block or delete cookies. To modify the settings of your browser, follow the instructions included in the following links:

Google Chrome (https://support.google.com/­chrome/answer/95647?hl=en);

Safari (https://support.apple.com/en-gb/guide/safari/sfri11471/mac);

Opera (https://help.opera.com/en/latest/web-preferences/);

Microsoft Edge (https://support.microsoft.com/en-us/topic/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d);

Mozilla Firefox (https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer).

Most web browsers collect fingerprint data according to their own practices and policies. We do not process such data and are not responsible for its collection and processing.

Please, bear in mind that this policy DOES NOT cover the cookies provided by the third parties when you follow the links to any website other than our Website.

Types of Cookies, Purposes and Retention

We use four main types of cookies, including those placed by the third-party services that appear on our Website:

Necessary: enable users to use the website by providing basic functions, i.e. page navigation and access to secure areas of the website. The website cannot function properly without these cookies;

Preferential: enable our website to remember choices that the user makes, i.e. language choices;

Statistical: help us to understand how users interact with our website (e.g. page visits and page load speed) by collecting information anonymously to avoid your identification.

Marketing: these cookies are used to track the visitor’s interest in a particular product, measure the number of unique visits and recognize returning users, and deliver a targeted advertisement to users. These cookies are placed by us and selected third parties and enable adverts to be presented to you on third-party websites.

Legal grounds

We use cookies under the article 6 of the GDPR (article 7 of the LGPD) based on the following grounds:

  1. consent of the user;
  2. legitimate interest of the Company.

We collect the necessary and preferential cookies on a basis of our legitimate interest, namely:

to tailor the website for browser settings and provide other personalized features based on the user’s choice

to improve technical and information

to implement security measures, such as prevention the CSRF attacks;

to prevent any fraudulent actions or intervention of the malware;

to ensure the functionality of the website;

to define you as a unique user.

Necessary cookies are always active.

Preferential cookies are off unless the user chooses to change the language or access the chat service. In this case, the preferential cookies turn on automatically to ensure the request of the user.

Other cookies, namely the statistical and marketing cookies, are used only on a basis of the user’s consent.

The following table sets out the different categories of cookies we use and the purposes for which we use them.

Necessary cookies (5)

COOKIE NAMEPROVIDERPURPOSERETENTION
CookieConsentmercavoy.comStores the user’s cookie consent state for the current domain1 year
PHPSESSIDmercavoy.comPreserves user session state across page requests.Session
Crisp-client%2Fsession %2F#GUID#Crisp chatCookie is set for visitors who wish to use the online chat service. Without this cookie turned on, website users will not be able to access the chat service.6 months
XSRF-TOKENmercavoy.comUsed to prevent the CSRF attacks8 hours
product_idFast springUsed by the contractor to configure the pricing packages settingsSession

Preferential cookies (6)

COOKIE NAMEPROVIDERPURPOSERETENTION
Crisp-client%2Fsession %2F#GUID#mercavoy.comIdentifies the user across devices and visits, in order to optimize the chat-box function on the website.1 day
langmercavoy.comContains the user’s browser language. Is sent with every request.5 years
pll_languagemercavoy.comThis cookie is used to determine the preferred language of the visitor and sets the language accordingly on the website, if possible.1 year
crisp-client /domain-detect/#Crisp chatCookie is set for visitors who wish to use the online chat service. Without this cookie turned on, website users will not be able to access the chat service.Session
websiteLanguagemercavoy.comSet upon user’s manual language change to switch page language and prevent browser-based redirection.30 days
browserAcceptedLanguagemercavoy.comSet if there is no websiteLanguage cookie and there is no ?lang= parameter in the page URL. Used for switching the language of the page to the desired language set in the browser.30 days

Statistics cookies (22)

COOKIE NAMEPROVIDERPURPOSERETENTION
_gamercavoy.comRegisters a unique ID that is used to generate statistical data on how the user exploits the website.2 years
_ga_#mercavoy.comUsed by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.2 years
_gatmercavoy.comUsed by Google Analytics to throttle request rate1 day
_gd#mercavoy.comUsed to identify user sessions and to collect data on how the user uses the website.Session
_gidmercavoy.comRegisters a unique ID that is used to generate statistical data on how the user exploits the website.1 day
_hj Absolutemercavoy.comThis cookie is used to count how many times a website has been visited by different users.1 day
Session InProgressmercavoy.comThis cookie is used for assigning the user an ID, so the user does not get registered twice by double-clicking.Session
_hj FirstSeenmercavoy.comThis cookie is used to determine if the user has visited the website before, or if it is a new user on the website.1 day
_hjCachedUserAttributesmercavoy.comUsed in context with the website’s user feedback functionality. Determines whether the user has been shown feedback messages.Session
_hjIncludedInPageviewSamplemercavoy.comUsed to detect whether the user navigation and interactions are included in the website’s data analytics.1 day
__hjIncludedInSessionSamplehotjar.comCollects statistics on the visitor’s visits to the website, such as the number of visits, average time spent on the website and what pages have been read.2 minutes
hjSession_#mercavoy.comCollects statistics on the visitor’s visits to the website, such as the number of visits, average time spent on the website and what pages have been read1 day
_hjSessionUser_#mercavoy.comCollects statistics on the visitor’s visits to the website, such as the number of visits, average time spent on the website and what pages have been read.1 year
_hjDonePollshotjar.comUsed to store performed actions on the website.1 year
first-time-visitormercavoy.comRegisters a unique user ID that is used to measure the number of unique visits and recognise returning users.Session
provesrc. first-time-visitormercavoy.comUnique user ID that recognizes the user on returning visits.Persistent
provesrc.x-ps-firstmercavoy.comRegisters statistical data on users’ behaviour on the website. Used for internal analytics by the website operator.Persistent
ps5c77f6916f75591130a2b7dcgoogle.comUsed by contractor to show the number of registrations18 days
_gaexpgoogle.comUsed to determine a user’s inclusion in an experiment and the expiry of experiments a user has been included in.3 months
tecommTrackingIdmercavoy.comCollects statistics on the visitor’s visits to the website, such as the number of visits, average time spent on the website, and what pages have been read5 years
img/pix.pngmercavoy.comRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.Session
tzmercavoy.comTracks the user’s timezonePersistent

Marketing cookies (21)

COOKIE NAMEPROVIDERPURPOSERETENTION
__fbpmercavoy.comUsed by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.3 months
_gcl_aumercavoy.comUsed by Google AdSense for experimenting with advertisement efficiency across websites using their services.3 months
ads/ga-audiencesgoogle.comUsed by Google AdWords to re-engage users that are likely to convert to clients based on the user’s online behaviour across websites.Session
frfacebook.comUsed by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.3 months
IDEdoubleclick.netUsed by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and presenting targeted ads to the user.1 year
pagead/1p-user-list/#google.comTracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for the measurement of advertisement efforts and facilitates payment of referral fees between websites.Session
pagead/landinggoogle.comCollects data on visitor behaviour from multiple websites, in order to present more relevant advertisement – This also allows the website to limit the number of times that they are shown the same advertisement.Session
pagead/landingdoubleclick.netCollects data on visitor behaviour from multiple websites, in order to present more relevant advertisement – This also allows the website to limit the number of times that they are shown the same advertisement.Session
provesrc.xuuidmercavoy.comTracks the conversion rate between the user and the advertisement banners on the website – This serves to optimize the relevance of the advertisements on the website.Persistent
test_cookiedoubleclick.netUsed to check if the user’s browser supports cookies.1 day
trfacebook.comUsed by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers.Session
provesrc.analytics.
5c79470df7bc031137cace86.view
mercavoy.comUsed to convert sales rate; to collect impressions, clicks, engaged users.Persistent
provesrc.analytics.
5e0e12f82afcba2a8ca62305.view
mercavoy.comUsed to convert sales rate; to collect impressions, clicks, engaged users.Persistent
provesrc.analytics.
5e0e14288dee512a7d4516c1.view
mercavoy.comUsed to convert sales rate; to collect impressions, clicks, engaged users.Persistent
provesrc.engaged-visitormercavoy.comUsed to convert sales rate; to collect impressions, clicks, engaged users.Persistent
provesrc.events-form-conversionsmercavoy.comUsed to convert sales rate; to collect impressions, clicks, engaged users.Persistent
userIdgoogle.comUsed by Google Analytics to measure the details of transaction14 days
_fprom_trackgoogle.comTracks referral program registrationsPersistent
psuidprovesrc.comCollects information on user preferences and/or interaction with web-campaign content – This is used on CRM-campaign-platform used by website owners for promoting events or products.4 hours 20 minutes
_fprom_codefirstpromoter.comAn affiliate reference code. Tracks the visitor’s id when visiting the site via a referral link.2 months 29 days
_fprom_signupfirstpromoter.comTracks the visitor’s id when signing up via a referral link.2 months 29 days

This Cookies Policy is part of our Privacy Policy. If you have any questions about our use of cookies or your personal information, please review our Privacy Policy or contact us directly from support@mercavoy.com.

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Contact

ERAMARK AS

Barbaros Blvd. Nisbetiye St. 102-1/5 34340 Istanbul